Hi, we’re VibeCatch. You may call us, a “startup.” That’s okay, because we think we are, and we have a message for other startups. One of the most important things that all startups need to do in order to be successful is to do something called, “Customer Discovery.” If you go join a startup accelerator, they will beat this into your brain until you start having nightmares about it. So what is it about customer discovery that makes it so important? It really starts with asking questions.